Month: June 2020

HOA Websites

Posted on by aam_admin

Say goodbye to your static HOA website and hello to responsive designs.

What was once new and improved is now old and outdated, and because of this consistent pattern of update, adapt, revise and repeat, we have come to expect innovations for greater efficiency. Responsive website design is classified as one of those innovations but with a key differentiator being that it will last substantially longer than its predecessor, the static layout.

Responsive website design adapts fluidly to any screen size, orientation and device. And because we now have hundreds of screen sizes to choose from and conduct business through, responsive sites have become expected, if they are not already.

A study done by *Statista shows that 52% of all internet traffic in 2018 was done through a mobile device; meaning if a website isn’t mobile responsive a chunk of users are robbed of an efficient experience.

Another study revealed that *85% of adults think a website, when viewed on a mobile device, should be as good as or better than its desktop site.


So, how does this affect HOAs?

The mobile-centric bias being adopted by society has started to affect every industry, and since the internet is more popular than ever for conducting business, Homeowner Associations may want to mimic the trends that any small or large business is currently making.

Here are a few key points to consider if your HOA provides a website to homeowners:

  • How would a homeowner rate usability on their mobile device?
  • What impression does your current site depict to new or prospective homeowners? Is it an outdated representation of the community?
  • What investment is the community willing to make to improve the homeowner experience?


With the many benefits associated with responsive design, you may conclude that it is worth the financial investment to convert your community’s website in order to elevate the online experience for current and prospective homeowners.

If your association wants to upgrade to a responsive design, please get in touch with AAM to learn how.

AAM Promotes Lydia Elie to Senior VP of Human Resources

Posted on by aam_admin

AAM Promotes Lydia Elie to Senior Vice President of Human Resources. Elie will continue to oversee AAM’s Human Resources Department.

AAM promotes Lydia Elie from Vice President of Human Resources to Senior Vice President of Human Resources.

In her new role, Lydia will continue to lead AAM’s Human Resources efforts and oversee all aspects of the department, including coaching, training, benefits, recruiting, payroll, and performance reviews.

Lydia first joined AAM as a Payroll and Benefits Manager in 2012, a position she held for two and a half years. She briefly left AAM after taking a position with a large technology company but returned in March 2016 as the Director of Human Resources. Due to her exemplary performance, Lydia was quickly promoted to Vice President of Human Resources in August 2016.

Holding both a PHR (Professional in Human Resources) designation and a Bachelor’s Degree in Business Administration from Southwestern Christian University, from which she graduated Magma Cum Laude, Lydia’s talent and expertise are demonstrated daily. In addition to her professional accolades, Lydia is a tireless advocate for employees and strives to ensure AAM continues to be a great place to work by offering competitive benefits and maintaining a company culture that attracts and retains the best and brightest employees.

“In Lydia’s tenure with AAM, she has consistently displayed exceptional leadership and communication skills,” said Joel Kramer, AAM Chief Executive Officer/Partner. “What is even more impressive is how she has navigated through these truly unprecedented challenges the world is currently facing not only successfully but with tact, calmness, and empathy. With that, it is with the utmost gratitude we thank and congratulate Lydia on this tremendous accomplishment.”

To see AAM’s online Press Release, click here.